North America is one of the leading markets for dairy-free ice creams owing to the consumers rising health consciousness and growing incidences of lactose intolerance in the region. The supermarkets and hypermarkets are also contributing significantly due to the consumers’ inclination towards take-home products along with the convenience of dedicated product shelves. The easier accessibility and wide product offerings in different brands and price range by these stores have aided in the market growth. The convenience stores and specialty stores are notable contributors in enabling the consumers to purchase dairy-free ice creams. Almond milk is also witnessing traction among the ice cream manufacturers as it provides a neutral base for preparing flavourful blends but is comparatively expensive to the coconut milk. Coconut milk is an efficient substitute for conventional milk as it contains a high amount of fat that improves the product’s texture and taste. The coconut milk variant is a preferred ingredient for manufacturing dairy-free ice creams owing to the easy availability, its low cost, and ease of processing. The key companies operating in the global dairy-free ice creams market are, Unilever Plc., Danone SA, Nestle SA, General Mills, Inc., Tofutti Brands Inc., Booja Booja Company Ltd, Bliss Unlimited LLC., Little Red Rooster Ice Cream Company, JUDE'S, Oatly. The dairy-based products market is much more established in the maturing economies as compared to the dairy-free which in turn is hindering the market growth.
The fluctuations in the raw material costs for manufacturing dairy-free products, that increase the overall price of the end product is negatively impacting the market growth. The higher price of the dairy-free ice creams as compared to the dairy-based products has hampered its market growth. For instance, In March 2020, Morrisons supermarket launched a new selection of dairy-free ice creams in two flavors, salted caramel swirl, and chocolate brownie both of which are formulated using coconut milk. The key manufacturers, considering the rise in demand for dairy-free products from the consumers, are launching plant-based ice creams that have propelled the market growth. The increasing incidences of children and adults suffering from lactose intolerance and the rising awareness among the consumers regarding the repercussions of Celiac disease has driven the dairy-free ice creams market. The less amount of fat present in the dairy-free products have grown popular among the health-conscious consumers, which in turn has propelled the market growth of dairy-free ice creams. The ice cream manufacturers for comprehensive product variations are replacing cow milk with coconut milk, almond milk, soy milk, or oat milk for manufacturing dairy-free ice creams. The rising vegan trend has nudged consumers to shift towards non-dairy ice creams.
The changing consumer preference towards non-dairy and plant-based products due to reasons such as animal welfare, health, or environmental sustainability has driven the dairy-free ice creams market. Further, the availability of dairy-free ice creams in numerous flavors has also attracted the consumers. The rising trend among the consumers for healthy indulgence food has positively impacted the global dairy-free ice creams market. Dairy-free ice creams are also witnessing traction due to the higher protein content in plant-based ice creams which makes them a healthy alternative for the conventional dairy ice creams. The global dairy-free ice cream market is witnessing significant growth due to the rising popularity of dairy-free products among the consumers.
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